PRESS RELEASE 28th January 2013
Sussex Green Living signed up to the UK wide coffee packaging brigade to enable the people of Horsham to recycle coffee eco refills, fresh coffee bean packaging, plastic lids off of jars of coffee and Tassimo plastic discs and outer wraps for the first time.
The people of Horsham are encouraged to support this new initiative by taking their coffee packaging waste to the Coffee Packaging Brigade Collection Box at the Quaker Meeting House, Worthing Road, Horsham, RH12 1S to reduce the impact on local landfill and raise funds for local environmental community initiative Sussex Green Living and the William Penn Primary School in Coolham.
This is one of the first locations to join this brand new nationwide recycling scheme set up by Kenco and TerraCycle called the Coffee Packaging Brigade and the Tassimo Brigade, which aims to save coffee packaging waste from landfill.
The majority of coffee packaging waste unfortunately ends up in landfill as local councils simply don’t have the infrastructure to recycle mixed plastics. The waste however is recyclable, prompting Kenco and Tassimo to partner with recycling experts TerraCycle to set up the Coffee Packaging Brigade with an initial 100 location spaces available across the UK. The aim is to enable local communities such as Horsham to come together to save as much coffee packaging waste from local landfill to be recycled, whilst raising money for good causes. The coffee packaging waste will be recycled into generic plastic products such as park benches, watering cans and waste bins.
TerraCycle, Kenco and Tassimo appealed for people across the UK to find suitable locations in their communities that were willing to house a Coffee Packaging collection box and apply for a space on the brigade. Mrs Carrie Cort, founder of Sussex Green Living arranged for the Quaker Meeting House to host a collection box for the Horsham community. Local people are now able to drop off their waste coffee refill bags, coffee bean bags, single serving coffee sachets, coffee jar lids and Tassimo plastic discs and outer wrap to the public access collection box at the Quaker Meeting House 24 hours a day 7 days a week.
Mrs Cort, who will administrate the collections for the Horsham Coffee Packaging Brigade and the Tassimo Brigade commented: “It is great that we have been able to house a collection box at the Quaker Meeting House to enable the people of Horsham to be one of the first communities in the UK to be able to recycle their coffee packaging waste. Two TerraCycle points are earned for the weight of each coffee packaging unit that is returned, with each point being redeemable for a one pence contribution.
The Coffee Packaging Brigade looks to extend the lifecycle of everyday coffee packaging waste whilst reducing landfill proliferation. At the same time there is a knock on effect of slowing the need to extract new resources from the planet.
Stephanie Okell, Brand Manager for Kenco comments: “Kenco is proud to partner with TerraCycle to launch the new Coffee Packaging Brigade which for the first time provides communities with the opportunity to join together to recycle waste coffee packaging that would otherwise end up in landfill. We encourage the people of Horsham and the surrounding areas to really get behind the scheme to not only make a difference to the local environment but also to raise money for local charities.”
To find out more about the Coffee Packaging Brigade, apply for a space or find your nearest participating location please visit www.terracycle.co.uk/en-UK/brigades/coffee-packaging-brigade.html. Or to learn about other recycling schemes which benefit charity or not for profit organisations in West Sussex visit www.sussexgreenliving.co.uk/recycling-zone/#7.
About Sussex Green Living
Sussex Green Living is a voluntary community initiative consisting of a website, green network and children’s educational club , the objective being to inspire people in Sussex to lead a greener and more sustainable life.
Sussex Green Living aims to educate parents, children, carers and teachers about nature, wildlife and ways in which we can protect our planet for future generations. The www.sussexgreenliving.co.uk/ website contains sustainable living tips, reduce, reuse and recycling information, green art , events, videos, green space and walks ideas and much more.
For further details see www.sussexgreenliving.co.uk/. Download a poster to promote this recycling initiative in your community http://www.sussexgreenliving.co.uk/free-resources/.
Founded in 2001, TerraCycle (www.terracycle.co.uk) is the world’s leader in the collection and reuse of non-recyclable post-consumer waste. TerraCycle works with over fifty major brands in twenty countries across the globe to collect used packaging and products that would otherwise be destined for landfills. It repurposes that waste into new eco-friendly materials and products that are available online and through major retailers. The waste is collected through TerraCycle’s Brigade programmes, which are free fundraisers that pay schools, charities and non-profits for every piece of waste they collect and return.
TerraCycle launched in the UK in September 2009 and currently runs collection programmes for yogurt pots, biscuit wrappers, coffee packaging, baby food pouches, baby wipes packaging, pens, mobile phones and laptops. Currently more than 500,000 individuals and organisations across the UK have signed up to collect, which to date has diverted more than 10.5 million items of packaging waste from landfill while earning over £144,000 for both schools and non-profit organisations
Any interested individuals, schools and organisations can learn more about the programmes or sign up to a Brigade for free today at www.terracycle.co.uk.
Kenco is a premium coffee brand dedicated to ‘Growing great coffee and more…’ All of the beans we buy for Kenco’s freeze dried coffee range are sourced from Rainforest Alliance Certified™ farms. The Rainforest Alliance Certified™ programme assures consumers that the products they are buying come from farms and forestlands that meet demanding standards for environmental, economic and social improvements. The Kenco Eco Refill pack contains 97% less packaging weight, per gram of coffee, than the Kenco jars and help reduce the amount of packaging waste.
For further press information, high resolution versions of any of the images in the press release or to set up an interview with a spokesperson from the Horsham Coffee Packaging Brigade location, Kenco or TerraCycle please contact Stephen Clarke at TerraCycle on 0208 7997 423 / .